Mia Casey Sachs has more than 20 years of experience in communications marketing developing strategic programs for consumer clients that deliver measurable results. Her expertise includes brand positioning and development, product launches, event execution and management, media relations, social media, and crisis issues and management. With LyonSHARE, Mia utilizes her travel technology expertise and extensive network of travel industry media contacts to deliver results for clients. She has led the Liftopia business and offered ongoing media counsel to clients such as Room 77, Viator, Glympse and Findery.
Previously, Mia spent more than 11 years with Edelman’s Consumer Marketing division and led the Chicago office’s Tourism & Lifestyle practice. Mia has extensive experience in the travel technology sector, having worked with Expedia, Inc. since it was a start-up within Microsoft, including launching Expedia’s corporate travel division, Egencia, and led global business and trade public relations programs for Egencia and Expedia’s Partner Service Group. Mia holds a degree in English and Communications from Allegheny College in Meadville, Pennsylvania.
Mia is a member of the Society of American Travel Writers, National Associations of Snowsports Journalists as well as an active participant in TBEX, founder of Chicago’s Travel Massive, and a speaker at industry conferences such as the USTA Outlook Forum. She is on the State Advisory Board for Best Buddies Illinois.